Introduction to Google Analytics

Released on: June 17, 2008, 7:16 am

Press Release Author: Leslie Haasch

Industry: Education

Press Release Summary: Global Classroom Partners with Got Clicks to Offer Google
Analytics Course

Press Release Body: The Global Classroom has invited Got Clicks head instructor,
Sarah Spencer to lead the Introduction to Google Analytics: The Basics course. This
4 week course covers:

- How to create a Google Analytics account
- Reading and interpreting the reports
- Real hands-on case studies on how Google Analytics reports measure marketing efforts.

By the end of the course, students will be able to:

- Put their own Google Analytics coding on their website
- Find out where customers come from world-wide.
- See what keywords are generating traffic to a site.
- Learn strategies to keep patrons on the site and reduce bounce rate.
- Set up sales goals to track a site\'s progress
- See what sites are referring traffic to a website and what links are working for
the business.
- Learn methods of tracking e-commerce transactions.

These easy-to-follow online sessions will lead students through implementing Google
Analytics quickly and easily on their own website.

Pre-requisite: Your website must have the capability of adding HTML or Java script.

To register, visit: http://globalclassroom.us/a_courses/teacherscollege/?course=163

Web Site: http://globalclassroom.us

Contact Details:
Leslie Haasch
Marketing Coordinator
Global Classroom
125 College St. 3rd Floor
Burlington, VT 05401
lhaasch@globalclassroom.us

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